Blogging is easy and leads to success.

Anyone can be a successful blogger. You can write a blog about anything you want.

Start by reaching more people as quickly as possible within a target audience. This can be done with an effective social media ad campaign using some of Sprout Social’s free tips.

Another method would be by opening a free account at WordPress.com or Google’s Blogger.com. There are many other free blogging sites available like Wix or Medium. They are simple to use and allow you to express your thoughts and promote your products.

A successful blogger will write in the first person. Let’s use our example, the relationship e-book. Your blog could be about dating after a divorce, or something in that order.

You’d be writing about your experiences getting over a relationship and how hurt you were. To keep the interest going, add daily or weekly tidbits to your blog about your pain and suffering. If and when you find happiness during this journey, you’d add that too.

Use keywords to get the blog to become more prominent in the search engines.

Learn where to place keywords. It’s better to get people to find you from the search engines. When a site name is typed directly in the address bar, the user goes straight to the website. However, if a query is entered then it will perform a search using the search engine.

Your blog must get the attention of the search engines. That's how you make money on the Internet, or dominate the web.

Also, relying on marketing your product to other bloggers on their sites will not produce the desired results. For starters, they are too busy trying to make a buck also. Your blog needs to get noticed by the search engines.

To do this, your keywords must stand out and need to be used throughout your blog. They should be related to the product message.

Divorce, dating, blogging, bad relationships, - use those words in the example blog as much as possible. But make sure that the blog makes sense. You should use the keywords about two to three times per 125 words.

To start out blogging, try making your blog only 125 words. Anything longer than that will be passed over if your writing is not clear or interesting. Most people don’t have a long attention span when it comes to reading articles or blogs on the Internet.

You’ll have to hook them with what you have to say in the first 125 words to keep their attention. Once you’ve got them, then they may leave a comment. Or perhaps, follow through with your call to action, if you have one.

Links to audience targeting software to your Facebook ads should be somewhere in the blog. Unlike article websites, you can post links on your blogs. Posting a link to your landing page or website will direct them to your sales pitch.

Come up with an angle to get people to keep coming back everyday. It will generate an interest in you and in your product, your EBook. Giving free “dating tips after divorce”, or other free good advice will establish you as an expert in the field.

You can then use the blogs to further that persona. If people like the free advice, direct them to your website where they’ll come upon the landing page.

Blogging is easy and you do not have to be a great writer.

But your content must be interesting if you want to promote your product in this manner. You can write your blogs on your word processing program. Then cut and paste them to different blog sites on a daily basis.

What you are trying to accomplish is to get as much interest in your product as possible. This will generate a lot of traffic to your landing page.

Don’t forget that you can incorporate video into your blogs.

Why waste your time on the Internet forwarding jokes or urban legends that have been circulating since forever? You could be using this time to promote your e-book.

The e-book is the easiest thing that you can sell on the internet.

Once you have a good marketing plan you’ll be on your way to blogging to success with your online business.

Go for it!